To the business owner, the design of a website fundamentally influences the involvement of clients, perception of the brand and potential to create paying customers. When it comes to web design, the key decision to make is whether to opt for a custom web plan or a template-based arrangement. It will moreover give a detailed account of the advantages and the disadvantages of each in order to enable you to arrive at an informed decision regarding your business.
What is Custom Web Design?
Custom web design refers to creating a website from scratch. This approach is wholly unique, whereby a business can create a unique image, and build identity beyond its competitors. Wisdek, leader in Toronto web design, can provide businesses with custom websites that offer flexibility and scalability.
Advantages of Custom Web Design
Tailored Brand Experience
Custom web design ensures that your website is built with your brand’s specific identity in mind. All the colors, typefaces, graphics, images that are created to represent your business and appeal to your clients.
Handmade Treatment and Purpose
Custom design provides flexibility in designing its functionalities and the visualization of tasks that is necessary for business needs. It is less competitive to your site to be compared to competitors in this case, as this approach enables one to conceptualize and tailor the experience in his or her unique way. Wisdek ensures that every custom web design is optimized for the brand it represents.
SEO Optimization
When it comes to custom web design, SEO optimization is integrated from the ground up. All managed pages are optimized for search engine compliance to best practices to ensure your business website is placed a notch higher in terms of search engine ranking. At Wisdek, we prioritize SEO in every web design project we undertake.
Advantages of Template Web Design
Cost-Effective
Template web designs are significantly cheaper than custom-built websites. For business persons in need of a professional looking website but they cannot afford to spend much then templates are the best option.
Quick Setup
Because the syntactic structure as well as some other architectural foundations are predetermined, it is rather easy and fast to populate a site based on a template. Possible and easy to set up a functional website in a few hours to a few days, apart from a few weeks or months as we see in case of custom designs for websites.
User-Friendly
This means that templates are usually easy to understand and can be modified on the enthusiasm and knowledge of the user’s side. It enables the business person to manage his or her site without requiring the assistance of developers.
The ongoing updating of the structures and the support they provide represents one more type of implementation.
This way you will be able to obtain support updates for your chosen template to make your site compatible with new technologies.
Disadvantages of Template Web Design
Limited Customization
This area expresses the weakness as regards flexibility of templates. Even so, they may not be perfectly compatible with your brand and its image, which are part of its brand personality. This can lead to a general looking website which may not possess the needed distinctiveness for it to emerge as unique.
Restricted Functionality
These are normally built with some features that may not be very useful to your business. This discourages the use of templates, the modification of which, in terms of its custom features or further integration, requires advanced coding.
Both custom and template web design options have their advantages and disadvantages. The more you go for a completely new design or choose from the respective category be certain that your website provides great user experience, branding and SEO friendly. At Wisdek, we offer both custom and template web design services, ensuring that businesses of all sizes can find the right solution to meet their needs.